Case Study

Walking tours, holidays & travel industry website

Website redesign, online tour booking module & custom graphic designs

Project Overview

The Client

Walk into Luxury operates private, family and group walking tours on the Bibbulmun or Cape to Cape Tracks in the South Coast of Western Australia. Their passion is showcasing the pristine environment and natural attractions of Western Australia, while pampering guests with luxury accommodation and a scrumptious selection of local food and wine.

Key Features

  • Tour Booking Module
  • Mobile Responsive
  • Custom Graphics
  • Custom Wordpress Theme

Services Provided

Client Challenges

01. Let down by website design

Walk into Luxury felt their existing website (view original) did not give an impression of luxury (as implied by their name) and didn't capture the true beauty of the picture perfect locations a guest would encounter in one of their walking tours.

02. Unable to maintain agency costs

The client could no longer maintain the relationship with the agency managing their web presence and wanted to be free of the charges acquired for making edits they felt they could do themselves. They want the ability to make changes but in an environment that was easy for non technical users.

03. Automate tour bookings

The client wanted to automate the booking process and reduce the amount of time spent on the phone. They also wanted a solution that included a means of accepting payment for those bookings.

Our Solutions

01. The Design

We wanted the design to reflect the picturesque settings of the tours so we conceptualised an idea that the new website should be "pretty as a picture" just like the tours. We incorporated a watercolour paint element throughout the site to convey that style and idea.

Mockup of new website redesign

02. Wordpress CMS development

We developed a custom website with a Wordpress CMS. The CMS allowed our client to self manage content and perform edits as well as tasks like adding new blog posts. Apart from the CMS we also developed advanced filtering options for the tours utilising isotopic filtering techniques.

03. Online Booking System

While utilising Wordpress, we developed a Tour booking plug-in that allowed visitors to self book tours and make payments through the eWay payment gateway.

Mockup of tour booking module

04. Mobile compatability

The site also works across various mobiles and tablets

Mockup of responsive mobile compatible website

Visit Website

walkintoluxury.com.au

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